KFin Technologies Ltd
Last Updated: December 8, 2025
Introduction
At KFintech, we are committed to providing personalized and optimized digital marketing experiences. To enhance your interactions with our website, we use cookies to better understand your preferences, analyze site performance, and ensure the highest level of security. This policy outlines how we use cookies, what data they collect, and how you can manage them.
Cookies are small text files stored on your device when you visit a website. They help improve your browsing experience by remembering your preferences and usage data.
2. Types of Cookies We Use
First-Party Cookies
These cookies are set by the website you are visiting and can only be read by that site.
| Cookie Name | Domain | Type | Expiration | Description |
|---|---|---|---|---|
| _ga, _ga_2Y1YQ3KN8G, _ga_7H26EWMTCM, _ga_DB0OQT87SP | kfintech.com | First-Party | Persistent | User tracking, analytics (sessions, returning users, traffic source) |
| _pk_id.3.c566, _pk_ses.3.c566 | kfintech.com | First-Party | Persistent | Collects visit stats (unique visitor ID, session ID) |
| KFINTECH, kfintech-zldp, kfintech-zldt | kfintech.com | First-Party | Persistent | Session management, load balancing, user authentication |
| TS000000076, TS01a08af7, TS9cc2ca7c027, TSb6077874029 | kfintech.com | First-Party | Session | Security and session persistence |
| TSPD_101_DID | kfintech.com | First-Party | Session | Device/session identifier for fraud/bot detection |
| rd6…, 7mBTj… | kfintech.com | First-Party | Session | Authentication/session or encrypted identifiers |
| d39fa9e… | kfintech.com | First-Party | Session | Temporary session token or unique visitor identifier |
| LS_CSRF_TOKEN | salesiq.zoho.in | First-Party | Session | Prevents Cross-Site Request Forgery (CSRF) attacks |
| _Secure-1PAPISID, _Secure-1PSID, _Secure-1PSIDCC | Third-Party | Persistent | First-party security and personalization | |
| c2ff804c…, 5cb80794… | salesiq.zoho.in | First-Party | Session | Session IDs for chat or lead tracking |
| 44204f31… | salesiq.zoho.in | First-Party | Session | Visitor/session tracking |
| wordpress_test_cookie | WordPress | First-Party | Session | Checks if browser accepts cookies |
Third-Party Cookies
These are cookies set by a different website (the third party) that may have content or services embedded on the site you’re visiting.
These cookies are usually placed by third-party organizations, such as advertisers, analytics providers, or social media platforms, and they can track your browsing activity across different website
| Cookie Name | Domain | Type | Expiration | Description |
|---|---|---|---|---|
| uesign | salesiq.zohopublic.in | Third-Party | Persistent | Session validation for Zoho authentication or SalesIQ chat |
| zalb_1f2feb5d84 | salesiq.zohopublic.in | Third-Party | Persistent | Load balancer stickiness to keep session on same server |
| SAPISID, SID, SIDCC, SSID, HSID, NID, APISID | Google / YouTube | Third-Party | Persistent | Authentication, security, personalization, fraud prevention |
| LOGIN_INFO, YSC | YouTube | Third-Party | Persistent | Manage login session, track video views |
| _Secure-3PAPISID, _Secure-3PSID, _Secure-3PSIDCC, _Secure-YEC | Third-Party | Persistent | Third-party tracking, targeted advertising, enhanced security | |
| li_sugr, lidc | Third-Party | Persistent | Tracking browser identifier, load balancing | |
| UserMatchHistory | Third-Party | Persistent | Tracks users for LinkedIn Ads retargeting | |
| Bcookie | Third-Party | Persistent | Browser identifier, security and misuse detection | |
| AnalyticsSyncHistory | Third-Party | Persistent | Stores info on sync with LinkedIn services |
3. How We Use Cookies
First-Party Cookies:
- To maintain user sessions and ensure a consistent user experience.
- To analyse website traffic and usage patterns.
- To enhance site security and prevent fraudulent activities.
- To store user preferences and provide personalized content.
Third-Party Cookies:
- To track user behaviour across multiple websites and deliver personalized ads, improving targeting and relevance.
- To integrate social media features such as sharing, liking, or connecting with LinkedIn profiles for enhanced social engagement.
- To analyse website performance using analytics tools like Google Analytics, LinkedIn allowing KFintech to better understand user behaviour and improve the website.
- To support customer relationship management (CRM) through Zoho, enabling better user support and communication based on user interactions.
- To enable remarketing and targeted advertising, serving relevant ads to users across various platforms, improving overall user engagement.
To enhance user experience by offering personalized content and recommendations across different platforms.
4. Managing Cookies
You can control and manage cookies through your browser settings. Most browsers allow you to:
- View what cookies are set and delete them on an individual basis.
- Block third-party cookies.
- Block cookies from specific sites.
- Block all cookies from being set.
- Delete all cookies when you close your browser.
5. Your Choices
By using our website, you consent to the use of cookies as described in this policy. If you choose to disable cookies, some features of our site may not function properly.
6. Contact Us
If you have any questions or concerns about our use of cookies, please contact us at:
- Address: 301, The Centrium, 3rd Floor, 57, Lal Bahadur Shastri Road, Nav Pada, Kurla (West), Mumbai – 400 070, Maharashtra, India.
- Email: privacy@kfintech.com
Changes to This Policy:
We may update this Cookie Policy from time to time. The updated policy will be posted on our website with the effective date.
This Cookie Policy is designed to inform users about the use of cookies on the KFintech website, ensuring compliance with DPDP Act 2023 guidelines and maintaining transparency with users.